Shan Li reports for the Los Angeles Times that “escape rooms are becoming a breakout form of entertainment.” A few quotes from the article really resonated with me:
“Escape rooms feed a taste for real-life diversion that tech-addicted millennials can enjoy with friends and strangers.”
“There is a growing consumer demand for social play experiences that are live and unique and can’t be repeated.”
“…immersive entertainment will be the next frontier of gaming.”
“…many customers are looking for an out-of-the-norm diversion where collaboration is key.”
“People really want to have an experience that doesn’t involve staring at a screen or computer monitor.”
Besides giving a nod to The Legend of Zelda, which I used to play as a child, Li verbalizes many of the reasons I decided to start The Crooked Key escape rooms in Steamboat Springs. After two decades working in technology, I started craving more fun at work and putting a premium on real, human interaction. Next time you are in Colorado, stop in; I can’t wait to meet you and share our vision.